Consumer Power — The Difference in “Must” vs. “Should”

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I hope this has been a great week for you and you enjoy the Memorial Day weekend and also keep in mind what the day means. For a lot of families in this country, someone served in our defense and many gave their health or lives.

I was talking with someone the other day about things that must be done. We started talking about the difference in “shoulds” and “musts” and I thought it might be helpful to you.

I have been blessed with relatively good health and I’ve very thankful to God for that.

Several years ago, however, I was eating a sandwhich and got choked. I have never truly experienced that before — not talking about a drink going “down the wrong way” but truly being choked.

It is a scary and fascinating experience to realize you can’t breathe.

Everything on your “to do” list fades away immediately.

All the minor annoyances, imagined (or even real) slights from others, the times we think someone has mis-treated us, our disappointments, etc.

All gone.

Singular focus is on “How do I breathe?”

You see, at that moment something I took for granted (breathing) went from un-noticed to an absolute MUST.

Not a should.

I didn’t think “I should take a breath. I bet that would be good.”
Nope — it was “I must breathe.”

No multi tasking — it was one task — one thing that had to be done.

Well, as you might imagine since I’m typing this to you, I did get that breath.

🙂

I did not enjoy the experience in the least. But I did learn from it the difference in a should and a must.

If something is a “must,” it gets done. Because it must get done.

If something is a “should,” well, it might get done and it might not. After all it is only a should….

Can I recommend that you look at your life and decide what are the “musts” in your life that must be done?

I’m doing that myself and it is eye opening.

When we have that list, then we must plan our days, our weeks, our lives around the “musts” in our lives.

I would love to hear from you as to any insights or clarity you get from doing this and I appreciate you reading this.

Have a great rest of your week and remember the meaning of Memorial Day on Monday.

John
John Watts
Watts & Herring, LLC 205-879-2447

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